
Samantha Bradley
Samantha brings extensive professional experience in quantitative research and analytics in higher education to her role as an Associate at rpk. Her areas of expertise include academic portfolio reviews, faculty workload analyses, instructional cost studies, and data visualization. She specializes in leveraging student, personnel, and financial data to holistically evaluate the operational efficiencies of institutions.
Samantha has a deep understanding of the challenges and opportunities unique to the industry of higher education, having worked for institutions including the University of North Carolina at Greensboro, Winston-Salem State University, and the University of North Carolina System Office before joining rpk in 2024.
Samantha holds a doctorate in Education Research, a master’s degree in Applied Economics, and a bachelor’s degree in Economics, all from the University of North Carolina at Greensboro.
When Samantha is away from her desk, she can usually be found out on a lake rowing with her crew team.